新东方-柯林斯雅思备考词典

niche

英  [niːʃ]
    
美  [nɪtʃ]

[ADJ, NOUN]

    ADJ. 形容词
  • 1专营市场的

    Niche marketing is the practice of dividing the market into specialized areas for which particular products are made. A niche market is one of these specialized areas.

    双语例句

    例:

    Many media experts see such all-news channels as part of a general move towards niche marketing.

    许多媒体专家把这些纯新闻频道看作是向专营市场营销这一大势转变的一部分。

    例:

    The Japanese are able to supply niche markets because of their flexible production methods.

    因为日本人具有灵活的生产方式,所以能够满足特定消费群体的需求。

    NOUN. 名词
  • niches

    1[C 可数名词] (有特定的要求、顾客群和产品的)专营市场

    A niche in the market is a specific area of marketing which has its own particular requirements, customers, and products.

    双语例句

    例:

    I think we have found a niche in the toy market.

    我想我们已经在玩具市场找到了一个商机。

    例:

    Small companies can do extremely well if they can fill a specific market niche.

    如果能找准市场缺口,小公司可以做得非常出色。

    2[C 可数名词] 壁龛 , (山坡或峭壁上)天然凹陷处

    A niche is a hollow area in a wall which has been made to hold a statue, or a natural hollow part in a hill or cliff.

    双语例句

    例:

    Above him, in a niche on the wall, sat a tiny veiled Ganesh, the elephant god.

    在他头顶上方一个壁龛里安放着一尊极小的蒙面象神伽内什的塑像。

    3[C 可数名词] 合适的职位 , 合适的活动

    Your niche is the job or activity which is exactly suitable for you.

    双语例句

    例:

    Simon Lane quickly found his niche as a busy freelance model maker.

    西蒙·莱恩很快找到了适合自己的工作,成为了一名忙碌的模型制作自由职业者。

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